" " Reopening Plans Announced for Cedar Rapids Entertainment Venues
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Friday, July 17, 2020
Katie Ripke
Director of Marketing & Sales

Reopening Plans Announced for Cedar Rapids Entertainment Venues

(Cedar Rapids, IA) – VenuWorks of Cedar Rapids has announced plans for reopening the City of Cedar Rapids-owned venues McGrath Amphitheatre, Paramount Theatre, U.S. Cellular Center and ImOn Ice. Dubbed Return to Live, the plan utilizes entertainment industry best-practices to safely return to operations. All four venues were closed to the public in late March in compliance with the State of Iowa Public Health Disaster Emergency Declaration.

Return to Live introduces the following new mandatory measures when patrons attend events at the entertainment venues.

Mandatory Face Coverings - All guests will be required to wear face-coverings when entering or moving through public areas of the venues, but will be allowed to take them off when they arrive at their socially distanced seating locations. All venue staff will be required to wear face-coverings at all times.

Social Distancing – Measures have been implemented to allow for social distancing during entry, in seating areas, concession and restroom queues, and in other areas where guests assemble. Capacities at all four venues have been reduced and seating charts have been reconfigured to allow for appropriate social distancing throughout the venues. Venue staff will be on-hand with directions and suggestions to assist patrons in maintaining 6’ between all parties.

Clear Bags - For events that require bag checks, only clear, small bags (8.5”x5” or smaller) will be permitted to minimize contact between guests and venue staff.

Enhanced Guest Interactions – Food and beverage operations have been upgraded to minimize contact between staff and patrons. Glass partitions have been installed in front of all points of sale and in areas where patrons cannot observe social distancing.

Other highlights from the plan include:

Cleaning & Sanitation – enhanced cleaning protocols have been implemented, including increased cleaning in high-touch areas and throughout the venues. Each venue has purchased electrostatic cleaning equipment to allow venue staff to quickly and effectively sanitize public areas and seats after every event.

Personal Hygiene – each venue has purchased additional touchless hand sanitizing stations that will be placed throughout the venues. Staff and guests will be encouraged to utilize these stations often.

Personal Responsibility – Guests and staff are encouraged to practice personal responsibility when it comes to public health guidelines. This includes keeping distance from other groups, practicing good hygiene and above all, staying home if they do not feel well or have been in direct contact with someone who is sick.

“The health and safety of our guests and employees remains our number one priority for operating,” said Michael Silva, executive director, VenuWorks of Cedar Rapids. “We realize we must exceed public health guidelines and create an environment for guests and staff to feel safe attending events again. We need everyone to do their part to help us bring live entertainment back to our venues and make the Return to Live successful.”

For more information on the Return to Live plan, please visit CREventsLive.com/ReturnToLive.

About VenuWorks

VenuWorks of Cedar Rapids proudly manages ImOn Ice, McGrath Amphitheatre, Paramount Theatre and U.S. Cellular Center. Together, these four venue comprise the CREventsLive! network. VenuWorks provides customized management solutions for arenas, stadiums, theatres and convention centers throughout the country with services that include operations, catering, concessions, along with the booking and marketing of sports and entertainment events.
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